SEO and SEM for Russian search engines

Why do I rank high in Google, but not in Yandex?

One of the most frequently asked questions! Multilingual companies often run into trouble when trying to rank in Yandex with a subdomain or subdirectory of their strong .COM site. I heard this question at SEO conferences and from webmaster community.

So if you face problems with Yandex rankings, while your rankings in Google are great, these things are worth checking:

– Yandex does not like automatic redirects (e.g. if you display a certain language version based on visitor’s IP). Yandex has problems indexing such pages.

Continue reading…

Anna Oshkalo

Anna is a blogger and online marketing consultant specializing in SEO and SEM for Russian search engines. To see more of Anna's posts, follow her on Twitter, or LinkedIn.

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Interview with the CEO of Yandex

Interesting interview. Found on the net a couple of days ago. The CEO of Yandex is talking (in English!) abough Yandex and his visions.

My favorite quotes:

  • We planned IPO a year ago. Now we don’t need IPO. We have enough money.
  • There is much more money available in Russia than brains
  • 90% of searches are in Russian
  • Pople use Yandex more than Google, because we search better

Anna Oshkalo

Anna is a blogger and online marketing consultant specializing in SEO and SEM for Russian search engines. To see more of Anna's posts, follow her on Twitter, or LinkedIn.

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Yandex search operators

Yandex search operatorsNot sure how many of you use search operators.. I almost never do =) When it comes to my private life, I am a standard searcher. I google “translate” and “maps”, when I need to use Google Translate or Google Maps. I never use all those Related: or Inurl .. If I don’t find the results on the 1st SERP satisfying, I just change the query. And yet, I consider myself Internet-savvy =)

When it comes to my work, I love search operators! Linkdomain, linkfromdomain… aren’t they sweet? What would we do without them?! Google, Bing and Yahoo provide a great variety of search operators, which can be used for various SEO purposes. What about Yandex? What do you think? Continue reading…

Anna Oshkalo

Anna is a blogger and online marketing consultant specializing in SEO and SEM for Russian search engines. To see more of Anna's posts, follow her on Twitter, or LinkedIn.

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Yandex calendar can be shared now!

Yandex calendar

Yandex calendar

Looks familiar? Looks like Google Calendar? It is generally very hard to find a feature on Yandex, which Google is missing!

Before you could manage your agenda in Yandex Calendar if you had a Yandex account. Now you can also create shared calendars to show your scheduled events to your friends or business contacts! The new feature was announced yesterday on Yandex company blog.

Very convenient, as we’ve all known for a while =)

Anna Oshkalo

Anna is a blogger and online marketing consultant specializing in SEO and SEM for Russian search engines. To see more of Anna's posts, follow her on Twitter, or LinkedIn.

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