SEO and SEM for Russian search engines

Snezhinsk has gone live

Amazingly fast, the new search algorithm Snezhinsk went live on Yandex. It was announced today at 19.55 Moscow time on Yandex Webmaster blog ( Yandex, unlike Google, which promised to wait with Caffeine until after the Christmas break, was not afraid to give a hard time to webmasters and businesses right before winter holidays.

I noticed Snezhinsk SERPs were appearing every now and then earlier this week, which shows that the new algorithm went live earlier in several data centers..

Apparently, there are over 1000 ranking factors now… Looks like Yandex is catching up with Google. Not as kind, but almost as picky =)

I will test and report =) Stay tuned =)

Anna Oshkalo

Anna is a blogger and online marketing consultant specializing in SEO and SEM for Russian search engines. To see more of Anna's posts, follow her on Twitter, or LinkedIn.

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