Yandex reads nofollow attribute

Some months ago I wrote a post about Yandex and “nofollow” attribute of the <A> tag. Yandex did not, for some obscure reason, read nofollow attribute, so any “nofollowed” link was passing just as much link juice as a direct link in the eyes of Yandex. In order to prevent unwanted links being indexed until [...]

Keyword Questions on Yandex

It is a well known trend – people move from searching for keywords to asking questions. The share of keyword questions is increasing every year according to all the major search engines. Last year Wordtracker even introduced a keyword tool dedicated to keyword questions research.
Yandex is not an exception. Accoring to the latest report, 3 [...]

Using LiveInternet click distribution model for traffic estimation

How much traffic can we potentially get if we rank #1 for this keyword? How much our traffic will increase if we go from position X to position Y for that keyword? Have you ever asked yourself these questions? Whether a keyword is good, whether it is worth focusing on..
When working with Google all we [...]

Yandex SERP updates analyzer

Yandex is very different from Google, when it comes to stable rankings and updates of search results. It is very important to keep in mind that while Google SERPs are never 100% stable, in Yandex not many changes happen on a daily basis.
This used to be the case with Google before as well, but it [...]

Why do I rank high in Google, but not in Yandex?

One of the most frequently asked questions! Multilingual companies often run into trouble when trying to rank in Yandex with a subdomain or subdirectory of their strong .COM site. I heard this question at SEO conferences and from webmaster community.
So if you face problems with Yandex rankings, while your rankings in Google are great, [...]

Yandex penalizations and filters

Have to tell you guys from the beginning that none of my clients was even penalized or banned from Yandex. I had problems with particular pages a couple of times, but never with an entire website. But since it is an important thing to know and I get many questions related to Yandex penalties, I [...]

What to do if your site got assigned to a wrong region in Yandex?

In the end of last year Russian SEO society was shaken and excited at the same time by a sudden change or ranking algorithm from Arzamas to Snezhinsk. Snezhinsk came with over 1000 ranking factors and ad a result better spam detection, better dupe content filters and better geo-targeting.
Right now local results are available for [...]

Better possibilities for backlink analysis in Yandex webmaster tools

Yandex Webmaster panel is on the way to better usability! Finally the day has come when we can download all backlinks into a file, just like in Google webmaster tools.
To do so you need to activate this feature here (being logged in, of course): http://webmaster.yandex.ru/settings/offline_links.xml.

It will take about a week for Yandex to generate a [...]

10 things I learned at Optimization.ru

As I wrote earlier, my company made me the chosen one (i.e. chosen to attend a Russian Pubcon – Optimization.ru conference in Moscow).
To be honest, I was a bit disappointed. Most of the sessions were way too basic for any half-way experienced SEO person, and generally the conference seemed very commercial.
Anyways, I managed to learn [...]

Snezhinsk has gone live

Amazingly fast, the new search algorithm Snezhinsk went live on Yandex. It was announced today at 19.55 Moscow time on Yandex Webmaster blog (webmaster.ya.ru). Yandex, unlike Google, which promised to wait with Caffeine until after the Christmas break, was not afraid to give a hard time to webmasters and businesses right before winter holidays.
I noticed [...]