Russian Internet usage is increasing rapidly, and a large increase there comes from mobile devices. Russia is still behind the Western world in terms of mobile Internet usage, but it is quickly catching up. According to the recent numbers from Mobtop.ru (a Russian directory of mobile sites as well as mobile Internet statistics provider), reports Searchengines.ru, Russian mobile Internet audience increased by 2,5% during the first two months of 2012.
Russian mobile Internet in numbers
The majority of the users of mobile internet are men (67%).
The mobile Internet audience is quite young. Most users are 18 – 34 years old. This age group in Russia is believed to have the highest buying ability.
Interestingly, Nokia holds by far the largest market share in Russia. While in the West Android and iPhone are the most popular operating systems, in Russia they are barely seen as competitors to the market leader. Android shows a very strong growth, due to a large variety of devices in a lower price range than iPhone.
25% of all visits to mobile sites are made via Wi-Fi, the rest – though 3G and WAP.