In one of my previous posts I wrote about Google gaining market share in Russia by aggressively promoting it’s non-search products, such as Android and Chrome, for example.

Browsers with built-in default search engine are generally a popular way to get extra searches. Yandex teamed up with Firefox, while Google runs TV commercials for Chrome.

It seems like Google’s marketing efforts are paying off. According to several independent analyst companies Chrome became the most used browser in Russia in December 2011, surpassing Internet Explorer, Firefox and Opera.

Anna

Anna is a blogger and online marketing professional specializing in SEO and SEM for Russian search engines. To see more of Anna's posts, follow her on Twitter, or LinkedIn.

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