SEO and SEM for Russian search engines

Claim your content authorship in Yandex Webmaster Tools Or Yandex’s response to Google’s Authorship Markup

Only recently Google announced support of so-called Authorship Markup, and at the same time Yandex declared a war against content theft.

In Yandex Search Blog they called all webmasters to Alpha-Test the new tool in Yandex Webmaster Tools kit called “Original Texts”. To be able to participate in this test, you need to have a site with TIC of at least 10.

All you need to do to claim your content authorship in WM tools is to

1. Add a module called “Original texts” in “Site Content” tab.

2. Submit your original content into the tool some time BEFORE publishing it online.

This information is supposed to be used by the algorithm to determine (and consequently rank) the original content (however there is no guarantee that it will be used, say Yandex)

The texts/ articles are recommended to be something between 2000 and 3200 characters long.

It’s too early to say if this new technology will help to make the Internet a fairer place :-) Seems like a challenging task in terms or processing times and server capacity, but time will tell, and for now, thank you Yandex!

Anna Oshkalo

Anna is a blogger and online marketing consultant specializing in SEO and SEM for Russian search engines. To see more of Anna's posts, follow her on Twitter, or LinkedIn.

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One Response to “Claim your content authorship in Yandex Webmaster Tools Or Yandex’s response to Google’s Authorship Markup”

  1. Sam says:

    Just wanted to give a try but still the “Site Content” section is in Russian language.